Business Of Fashion

Business of Fashion is a 9 months program where creative and practical skills are perfectly in balance to form the leader of the entrepreneurial class. This is an all-round figure who is able to start and run a fashion business unit, whether it’s a single production line or a whole company, a retail chain or e-commerce, a single brand or a whole portfolio, with conventional or unconventional promotion tools, inside or outside of the box.

Candidates with a secondary-school (high school) diploma or equivalent are eligible and selected after an interview with the course’s leading faculty and Director.

key info

  • age: 18 Years & Above
  • duration: 6 Months | 3 hours per
  • fees: Rs. 36000+ 18% GST
  • language: ENGLISH

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study plan

The sub-modules include Merchandising, Visual Merchandising, Fashion Marketing and Branding, Fashion Exports, Retail and Mall Management and Entrepreneurship.

  • Merchandising
  • Visual Merchandising
  • Fashion Marketing and Branding
  • Fashion Exports
  • Retail and Mall Management
  • Entrepreneurship


Upon successful completion of the consolidated course, the outcome will be:

  • Ideate, launch and successfully run a new fashion business.
  • Manage all steps of the fashion cycle, including Production, Marketing, Distribution and Communication.
  • Develop new visions in response to unfamiliar problems in unpredictable working contexts.
  • Work effectively with others, capitalising on the difference in thinking, experience and skills.
  • Go beyond theoretical knowledge to gain a practical understanding of fashion management problems


Based on the student’s personal abilities and the skills acquired, the course qualifies graduates for jobs in fashion management (Product Manager, Merchandiser, Marketing Manager, Buyer, Retail Manager, Brand Manager), agencies (Strategic Planner, Trend Forecaster, Communications Manager), press (Editor, Journalist), and to be a freelance Project Manager or entrepreneur in the fashion and luxury fields.