Businesses thrive on their ability to anticipate and adapt to rapid change in the marketplace. Strategic design management prepares tomorrow’s thinkers to be flexible and agile in a fluid and dynamic economy. Our Strategic Design and Management courses, a 4-year undergraduate specialization, teaches students to confidently innovate, manage and build design process-centric organizations. The program provides students with a solid grasp of concepts such as sustainability, service design and innovation. The globally-recognized curriculum of our strategic design and management courses give students a theoretical and practical grasp of the subject, introduces them to real-world industry scenarios, and offers practical, hands-on experience.

Area of Focus

  • Branding
  • Business for Design
  • Design Research
  • Marketing and Public Relations
  • Service Design
  • Social Media
  • Design Thinking
  • Entrepreneurship
  • Industrial/Product Design
  • Social Practice and Innovation
  • Sustainable Design

Future Opportunities

  • Design Manager
  • Design of Medical Devices/ Equipment
  • Packaging Design
  • Interaction Design
  • Transportation Design
  • Furniture Design/ Retail Fixture Design
  • Toy Design

Culture & Place

Design Innovation in the heart of the Commercial Capital

Innovation & innovative minds need the right environment to blossom in. At ISDI, we offer our students the best location for studying this field, at the heart of the commercial capital of India. Learn from the best in the field while observing the path-breaking work of some of the most successful start-ups in the country, each of which have design as their core business idea. Through our hands-on lesson plans, we offer our students the chance to interact with the field’s best known entrepreneurs, consultants, Industry specialists and Investors. With the best of all spheres in strategic design and management as part of your lesson plan, you can assure yourself of a strong stepping stone into the field of strategy, design and management of businesses.


Student Work

Explore the variety of projects that our students work on, while at ISDI.

Employers and Partners



Candidates who have appeared for a 10 + 2 examination (e.g. A levels, CBSE, HSC, IBDP, ISC etc), or its educational equivalent in any discipline (e.g: Science, Commerce, Arts) with an interest in Design & Innovation. Although, successful completion of the 10 + 2 examination is necessary to confirm the admission, our institution does accept predicted or preliminary grade indications until final results are declared. The upper age limit for undergraduate program is 21 years.


Admission Process

+ Step 1 - Application Form

+ Step 2 - Pay the Application Fee

+ Step 3 -Pre ISDI Challenge Documentation

+ Step 4 - ISDI Challenge

+ Step 5 - Portfolio Guidelines

+ Step 6 - Announcement of Results

+ Step 7 - Enrollment into the program

Apply Now